Shopify activities and attributes

This page lists all default Shopify activities that are added to your Ortto account after integrating Ortto with Shopify when adding Shopify as a data source.

Abandoned checkout

The abandoned checkout activity is generated by Ortto based on a customer starting a checkout and not completing an order after 90 minutes. They may still complete an order after 90 minutes so it is important to use this activity in conjunction with the Place order activity to determine if a recent checkout is still in an abandoned state.

Attribute	Field type	Description
Abandoned checkout URL	URL	This is the URL to resume the abandoned checkout.
Line item names	List (array of items)	This is a list of items in the cart by name.
Shipping price	Currency	This is the cost of shipping.
Total weight	Number	This is the total weight of all items combined.
Subtotal price	Currency	The price of the order in the shop currency after discounts but before shipping, taxes, and tips.
Total line item price	Currency	The price of all of the line item prices added together.
Item count	Number	The total number of items.
Discount codes	List (array of items)	A list of discount codes applied to the cart.
Total discount	Currency	The total discount applied.
Currency	Text	The currency used.
Source	Text	The source of the order e.g. Web, POS, iPhone, and Android.
Referring site	URL	This is the URL of the referrer that brought the customer to your store. e.g. `https://www.google.com/search?q=great+products`
Collections	List (array of items)	This is a list of the collections relevant to items in the cart.
Tags	List (array of items)	This is a list of all the tags related to items in your cart.
Total price	Currency	This is the total price of the abandoned order.

Added product to cart

The Shopify added to cart activity is generated by Ortto when a customer adds products and navigates to their cart.

Attribute	Field type	Description
Title	Text	The title of the product.
Variant title	Text	The variant title.
SKU	Text	The product SKU.
Device	Text	The device used by the customer. e.g. Desktop.
Vendor	Text	The vendor of the product.
Collections	List (array of items)	Collections that the product belongs to.
Tags	List (array of items)	Tags related to the item.
Price	Currency	The price of the item added to cart.

Back in stock

The back in stock activity is generated by Ortto when a customer has requested to be notified when a certain item is back in stock.

Attribute	Field type	Description
Title	Text	The title of the product that is back in stock.
Inventory quantity	Number	The inventory quantity of the product back in stock.
Variant title	Text	The title of the variant if applicable.
SKU	Text	The SKU of the product.
Vendor	Text	The vendor of the product.
Collections	List (array of items)	Collections that the product belongs to.
Tags	List (array of items)	Tags related to the item.
Price	Currency	The price of the item back in stock.

Checkout started

This activity occurs when the checkout process begins and the user is identified.

Attribute	Field type	Description
Line item names	List (array of items)	This is a list of items in the cart by name.
Shipping price	Currency	This is the cost of shipping.
Total weight	Number	This is the total weight of all items combined.
Subtotal price	Currency	The price of the order in the shop currency after discounts but before shipping, taxes, and tips.
Total line item price	Currency	The price of all of the line item prices added together.
Item count	Number	The total number of items.
Discount codes	List (array of items)	A list of discount codes applied to the cart.
Total discount	Currency	The total discount applied.
Currency	Text	The currency used.
Source	Text	The source of the order e.g. Web, POS, iPhone, and Android.
Referring site	URL	This is the URL of the referrer that brought the customer to your store. e.g. `https://www.google.com/search?q=great+products`
Collections	List (array of items)	This is a list of the collections relevant to items in the cart.
Tags	List (array of items)	This is a list of all the tags related to items in your cart.
Total price	Currency	This is the total price of the abandoned order.

Placed order, Order cancelled, Order fulfilled, Order refunded

These activities are generated as the order status progresses between statuses. The order status URL gives the customer updates about the order and is generated by Shopify.

Attribute	Field type	Description
Order status URL	URL	This is the URL the customer can visit to check the status of their order.
Line item names	List (array of items)	This is a list of items in the cart by name.
Shipping price	Currency	This is the cost of shipping.
Total weight	Number	This is the total weight of all items combined.
Subtotal price	Currency	The price of the order in the shop currency after discounts but before shipping, taxes, and tips.
Total line item price	Currency	The price of all of the line item prices added together.
Item count	Number	The total number of items.
Discount codes	List (array of items)	A list of discount codes applied to the cart.
Total discount	Currency	The total discount applied.
Currency	Text	The currency used. E.g. USD
Source	Text	The source of the order e.g. Web, POS, iPhone, and Android.
Collections	List (array of items)	This is a list of the collections relevant to items in the cart.
Tags	List (array of items)	This is a list of all the tags related to items in your cart.
Total price	Currency	This is the total price of the abandoned order.

Price dropped

This activity occurs when a customer has either viewed a product, added to cart or started checkout without a purchase being made in the past 30 days.

Attribute	Field type	Description
Title	Text	The title of the product.
Inventory quantity	Number	The inventory quantity of the product back in stock.
Variant title	Text	The title of the variant selected if applicable.
SKU	Text	The product SKU.
Vendor	Text	The product vendor.
Collections	List (array of items)	This is a list of the collections relevant to items in the cart.
Tags	List (array of items)	This is a list of all the tags related to items in your cart.
Weight	Number	This is the total weight of all items combined.
Currency	Text	The currency used.
Price	Currency	This is the total price of the abandoned order.

Ordered product

Each product in an order generates an Ordered product activity. This allows you to visualize and filter based on individual products purchased.

Attribute	Field type	Description
Quantity	Number	The amount of the product ordered.
Total weight	Number	The weight of the total quantity of the order.
Title	Text	The title of the product.
Variant title	Text	The title of the variant selected if applicable.
SKU	Text	The product SKU.
Vendor	Text	The product vendor.
Price	Currency	The price of an individual product ordered. Does not take into account quantity.
Collections	List (array of items)	A list of the collections the product belongs to.
Tags	List (array of items)	The tags related to the product.

Viewed product

The viewed product activity is generated by Ortto when a known user views a product in your Shopify store. This activity is reliant on Capture.js being installed correctly.

Attribute	Field type	Description
Title	Text	The title of the product.
Inventory quantity	Number	The inventory quantity of the product back in stock.
Variant title	Text	The title of the variant selected if applicable.
SKU	Text	The product SKU.
Device	Text	The device used by the customer. e.g. Desktop.
Vendor	Text	The product vendor.
Collections	List (array of items)	A list of the collections the product belongs to.
Tags	List (array of items)	The tags related to the product.
Price	Currency	The price of an individual product ordered. Does not take into account quantity.

Waiting on stock

The waiting on stock activity is generated by Ortto when a user requests to be notified when an item is back in stock. This activity requires Capture.js to be installed (be default it happens automatically) on your Shopify store and you to have switched on the "Waiting on stock" widget.

NOTE: By default, Waiting on stock activity data is retained for 90 days. By enabling data retention for the Shopify data source, you can extend the retention period for Waiting on stock. This will enable you to access a longer period of data to trigger a Back in stock notification for customers (such as via a journey or SMS campaign).

Attribute	Field type	Description
Title	Text	The title of the product.
Variant title	Text	The title of the variant selected if applicable.
SKU	Text	The product SKU.
Device	Text	The device used by the customer. e.g. Desktop, Mobile.
Vendor	Text	The product vendor.
Price	Currency	The price of an individual product ordered. Does not take into account quantity.
Collections	List (array of items)	A list of the collections the product belongs to.
Tags	List (array of items)	The tags related to the product.