HubSpot activities and attributes

This page lists default and optional HubSpot activities that are added to your Ortto account after integrating Ortto with HubSpot when adding HubSpot as a data source.

The default activities added with the integration are:

Contact created, Contact updated
Deal created, Deal updated, Deal stage changed.

The remaining activities are optional depending on the objects you choose to sync from HubSpot. Objects synced will each have a "created" and "updated" activity, e.g. for the line item object, Ortto will create the "Line item created" and "Line item updated" activities and their attributes.

Contact created, Contact updated

The contact activities are generated when a HubSpot contact is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot task’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s city of origin.
Contact: Buying Role	Text list	The role that the contact plays during the sales process.
Contact: Created by user ID	Number	The ID of the user that created the contact.
Contact: Object create date/time	Time and date	The date the feedback submission object was created.
Contact: Lead Status	Single select	The contact and company property that indicates where the contact or company is within a buying cycle as a lead.
Contact: Contact unworked	Boolean	An indication if the contact has been worked. If `true`, the contact has not been assigned to an owner, or does not have a sales activity logged in its timeline since the contact was assigned its latest owner.
Contact: Record ID	Number	The unique identifier for the contact record.
Contact: Time Zone	Single select	The contact’s timezone.
Contact: Last Modified Date	Time and date	The last time any property was modified for the contact.
Contact: Recent Deal Amount	Number	The value of the last closed-won deal associated with that contact.
Contact: Total Revenue	Number	Total dollar amount of all associated deals that have been closed as won.
Contact: Work email	Text	The contact’s work email.
Contact: First Name	Text	The contact’s first name.
Contact: Last Name	Text	The contact’s last name.
Contact: Mobile Phone Number	Text	The contact’s mobile phone number.
Contact: Phone Number	Text	The contact’s phone number.
Contact: Last Activity Date	Time and date	The last date and time an activity was logged on the contact’s record.
Contact: City	Text	The contact’s city of residence.
Contact: HubSpot Team	Single select	The team assigned to the contact owner for the contact.
Contact: State/Region	Text	The contact’s state or region of residence.
Contact: Country/Region	Text	The contact’s country/region of residence.
Contact: Lifecycle Stage	Single select	The lifecycle stage the contact is at.
Contact: Create Date	Time and date	The date that the contact was created in your HubSpot account.
Contact: Company Name	Text	The name of the company associated with the contact.
Contact: Website URL	Text	The contact’s company website.
Contact: Industry	Text	The contact’s industry.
Contact: Annual Revenue	Text	The annual company revenue.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.

Deal created, Deal updated, Deal stage changed

The deal activities are generated when a HubSpot deal is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot task’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s city of origin.
Deal: Currency	Single select	The currency that the total value of the deal is set in.
Deal: Annual contract value	Number	The value of the deal over a 12-month period in the deal’s currency, if your HubSpot account uses more than one currency.
Deal: Annual recurring revenue	Number	The total amount of revenue earned annually for this deal.
Deal: Created by user ID	Number	The user that created the deal.
Deal: Last Modified Date	Time and date	The last time any property was modified for the deal.
Deal: Monthly recurring revenue	Number	The recurring revenue each month for this deal.
Deal: Record ID	Number	The unique identifier for the deal record.
Deal: Priority	Single select	The level of attention needed on the deal.
Deal: Total contract value	Number	The total value of the deal, based on the line items associated to the deal, including any recurring revenue and one-time charges.
Deal: Deal Name	Text	The name of the deal.
Deal: Amount	Number	The total value of the deal in the deal’s currency, if your HubSpot account uses more than one currency.
Deal: Deal Stage	Single select	The category of the deal stage.
Deal: Pipeline	Single select	The pipeline a deal is in, which determines the deal stages the deal will move through.
Deal: Create Date	Time and date	The date the deal was created.
Deal: Close Date	Time and date	The day the deal is expected to close, or was closed.
Deal: Deal owner	Single select	The user from your team that the deal is assigned to.
Deal: Last contacted	Time and date	The last time a chat conversation, call, sales email, meeting, or message was logged for this deal.
Deal: HubSpot Team	Single select	The team assigned to the deal owner for the deal.
Deal: Deal Type	Single select	The category for the deal.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.

Feedback submission created, Feedback submission updated

The task activities are generated when a HubSpot feedback submission is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot task’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s city of origin.
Feedback submission: Record ID	Number	The unique identifier for the feedback submission record.
Feedback submission: Object create date/time	Time and date	The date the feedback submission object was created.
Feedback submission: Object last modified date/time	Time and date	The date the feedback submission object was last modified.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.

Line item created, Line item updated

The line item activities are generated when a HubSpot line item is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot task’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s city of origin.
Line item: Record ID	Number	The unique identifier for the line item record.
Line item: Object create date/time	Time and date	The date the line item object was created.
Line item: Last Modified Date	Time and date	The date the line item was last modified.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.

Product created, Product updated

The product activities are generated when a HubSpot task is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot task’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s city of origin.
Product: Product description	Long text	The product description.
Product: Object create date/time	Time and date	The date the product object was created.
Product: Last Modified Date	Time and date	The last time any property was modified for the product.
Product: Record ID	Number	The unique identifier for the product record.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.

Quote created, Quote updated

The quote activities are generated when a HubSpot quote is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot task’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot tasks’s city of origin.
Quote: Create date	Time and date	The date the quote object was created.
Quote: Last modified date	Time and date	The last time any property was modified for the quote.
Quote: Record ID	Number	The unique identifier for the quote record.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.

Ticket created, Ticket updated

The ticket activities are generated when a HubSpot ticket is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot ticket’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tickets’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot ticket’s city of origin.
Last modified	Time and date	The last time any property was modified for the ticket.
Record ID	Number	The unique identifier for the ticket record.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.

Meeting created, Meeting updated

The meeting activities are generated when a HubSpot meeting is created or updated. Most of the default attributes within this activity are derived from HubSpot, with others managed internally by Ortto or a part of its CDP.

Attribute	Field type	Description
Value	Currency	The Ortto conversion value used for attribution purposes, which could also include MRR and ARR.
Country	Geo	An internal geographical data object set by Ortto representing the HubSpot ticket’s country of origin.
Region	Geo	An internal geographical data object set by Ortto representing the HubSpot tickets’s region.
City	Geo	An internal geographical data object set by Ortto representing the HubSpot ticket’s city of origin.
Last modified date	Time and date	The last time any property was modified for the ticket.
Record ID	Number	The unique identifier for the ticket record.
Timezone	Single select	An internal timezone single select value set by Ortto representing the timezone of the HubSpot campaign.
Meeting location	Text	Where the meeting takes place, which includes physical addresses, phone numbers and meeting links.
Meeting start time	Time and date	The date and time when the meeting starts.
Meeting owner first name	Text	The first name of the HubSpot meeting owner.
Meeting owner last name	Text	The last name of the HubSpot meeting owner.
Hubspot team	Single select	The team assigned to the contact owner for the meeting.
Team name	Text	The name of the HubSpot team associated with the meeting.
Location type	Single select	The type of location for the meeting, e.g. "Remote".
Meeting source	Single select	Where the meeting was created, per the meeting feature within HubSpot, e.g. "Meetings" or "Manual".
Internal meeting notes	Long text	The internal notes you take for your team during a meeting that are not included in the attendee meeting description.
Meeting description	Long text	The description of the meeting that is visible to all meeting attendees.
Meeting end time	Time and date	The date and time when the meeting ends.
Meeting outcome	Single select	The outcome of the meeting, e.g. "Scheduled", "No show", or "Completed".
Meeting name	Text	The name of the meeting.
Activity date	Time and date	The date and time when the meeting occurs.
Call and meeting type	Single select	The meeting type per values set in your HubSpot account.
Created by user id	Number	The ID of the user who created the meeting.
Activity assigned to	Single select	The HubSpot user the meeting is assigned to.
Created by email	Text	The email address of the user who created the meeting.
Create date	Time and date	The date and time the meeting was created.
Updated by user id	Number	The ID of the user who updated the meeting.
Updated by email	Text	The email address of the user who updated the meeting.
Attached file ids	Text list	The IDs of the meeting’s attachments.
Activity created by	Number	The ID of the user who created the meeting.
Meeting owner email	Text	The email address of the meeting owner.